Alkhalid group
haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

AlKhalid Group is a construction services company and a leading builder in diverse market segments.

I was onboarded as the head of the interior design and visual merchandise department for 2 years, where I managed and trained a team of designers, consulted with clients, scaled up the division and their retail business: Nest & Arteriors which housed over 30 lines.

I led performance and experience by characterizing each brand individually, highlighting their stock in a collection of styles and inspirational designs.

My design approach relied on narrative makeovers, focused on smooth visual transitions in space with unique color schemes, good sense layout, function/feature displays and an atmosphere conducive to shopping.  

  • BEFORE

  • BEFORE: Bedroom in Arteriors

  • BEFORE: Living room in Arteriors

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    AFTER

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    The makeover is Lam Lee inspired

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    Altered traditional styling with classic accent furniture and ornaments

  • BEFORE

  • BEFORE: Living room in Arteriors

  • BEFORE: Dining room in Arteriors

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    AFTER

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    The makeover is Jonathan Adler inspired

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    A colorful, light-hearted display in an Art Deco

  • BEFORE

  • BEFORE: Main entrance in Arteriors

  • BEFORE: Window display in Arteriors

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    AFTER

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    The makeover is Dôme Deco inspired

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    A modern, cosmopolitan window display

  • BEFORE

  • BEFORE: Theodore Alexander showroom in Nest

  • BEFORE: Theodore Alexander showroom in Nest

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    AFTER

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    Authentic period display with furniture and accessories of the 18th & 19th century

  • haniya akl interior manager creative art director talent kuwait lebanon style designer artist decorator project concept vision new visual middle east Lebanese professional trend space display furniture retail store accessories merchandise decor color

    New interior partitions and makeover to best exhibit collections ranging from Regency to Mid-Century modern

View Interior Projects

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